Our craft

Jonaki is the lifestyle line of Rupashree Jewellers. The same hands that make our gold counter run also shape these pieces — the difference is the brief: light to wear, easy on the wallet, made for every day.

What you're getting

Most Jonaki pieces are lifestyle jewellery — brass and alloys, plated with gold-tone or silver-tone finish, sometimes set with cubic zirconia, glass, or semi-precious stones. A few pieces are silver — marked as such on the individual product page. Light to wear, easy to gift, designed for daily life. Every piece is nickel-free with an anti-tarnish coating. Neither the lifestyle nor the silver pieces are BIS-hallmarked. We tell you that on every page because we'd rather under-promise than have you wonder.

Why Jonaki, not just any brand

• Jewellers who choose for you. We don't make jewellery — we pick every piece from makers we trust. 29 years of buying for our Kolkata showroom means we know what holds up.
• You can call us. Rupashree Jewellers is a real shop with a real address at 128 Rash Behari Avenue, a real WhatsApp number, and real people who pick up.
• Free re-polish, lifetime. Bring your piece to our Rashbehari showroom, and our team will refresh it — no receipt, no charge.
• Honest about material. Most Jonaki pieces are lifestyle jewellery — plated brass and alloys. A few are silver (clearly marked on the product page). Neither is BIS-hallmarked — for certified hallmarked gold or silver, our parent shop Rupashree Jewellers has been selling that since 1997.

Looking for real gold or hallmarked silver?

We don't sell hallmarked gold or hallmarked silver under the Jonaki line. For certified hallmarked jewellery, visit our parent brand Rupashree Jewellers — trusted Kolkata jeweller at 128 Rash Behari Avenue since 1997.